New Changes to Gmail and Yahoo: Are Your Emails Still Being Delivered?
Are you 100% sure your business’s emails are being delivered properly?
As of February 2024, big email companies like Gmail and Yahoo have insisted you need to have DKIM and DMARC set up for your business… or they won’t deliver your emails.
Ensuring the seamless delivery of your business's emails is crucial for maintaining effective communication in today's digital age. However, are you confident that each email you send is reaching its destination without any issues?
Consider this: Every email represents your brand and professionalism. Email service providers like Gmail and Microsoft use advanced algorithms to filter out spam and phishing attempts, ensuring the security of their users.
To authenticate emails, there are three primary methods used:
SPF (Sender Policy Framework): Think of SPF like a list of friends you're allowed to send letters to. When you send a letter, the mailman looks at this list. If you're on it, your letter gets delivered. If not, the mailman thinks you might be pretending to be someone else, and your letter might not get to your friend.
DKIM (DomainKeys Identified Mail): DKIM is like a secret handshake or a special sticker you put on your letters. When your friend gets the letter, they check for the handshake or sticker. If it's there, they know the letter really came from you and wasn't changed by anyone else while it was being delivered.
DMARC (Domain-based Message Authentication, Reporting, and Conformance): DMARC is like a set of rules for the mailman, telling him what to do if a letter doesn't have the right sticker or isn't on the friends' list. It can tell the mailman to give it back, throw it away, or deliver it but tell your friend to check it carefully.
Since February 2024, major email providers have enforced stricter authentication requirements, emphasizing the need for DKIM and DMARC setup to ensure email delivery.
Fortunately, our team is here to assist you. We can evaluate your email setup and provide recommendations to enhance its effectiveness.
Want to ensure your emails are reaching their intended recipients securely?
Schedule a 15-minute consultation with us to address any concerns and optimize your email delivery strategy. There's no obligation – just peace of mind knowing your communication channels are operating smoothly.
Don't let technical complexities hinder your business's email communication. Reach out to us today for expert guidance and support.